The Biggest Problems With Growing Online and Offline Businesses Today — And How to Truly Win Over the Next 2 Years

A yellow graph with the words winning over business growth solving the biggest problems

The world of business is evolving at lightning speed. Technology, consumer behavior, and economic pressures have created an entirely new playing field for entrepreneurs and business owners. The truth is, while there are more opportunities than ever before, the challenges have never been greater.


In this newsletter, we’ll break down the biggest problems businesses face today, what you really need to understand to succeed, and actionable strategies to achieve small, consistent wins that compound over time. Let’s dive in.


I have been working with clients and coaches over the last few years that are struggling with areas just like myself. I only share with you my readers what I wish someone would have helped me with understanding as I have spent countless hours, thousands of dollars wasted on strategies that really did not get me closer to my goals. So let's start with FACTS!!!


But before we start, I do say this with confidence. I have learned more over the last few years from both to really see how to help serve others faster. Those situations and conversation also opened up my eyes to what is really going on.

The Biggest Problems Facing Businesses Today


1. Information Overload

  • The Problem: With so much information available online, entrepreneurs often get stuck in the “learning loop” rather than taking action. Every day, there’s a new course, webinar, or strategy to try, leading to paralysis by analysis.
  • The Truth: The key isn’t knowing everything — it’s implementing what’s essential.


2. Lack of Clear Strategy

  • The Problem: Many business owners dive in without a clear roadmap, hoping tactics like social media ads or viral videos will bring results. Instead, they burn through resources with no tangible ROI.
  • The Truth: Success comes from consistent, focused execution of a well-thought-out plan.


3. Overreliance on Social Media

  • The Problem: Relying solely on platforms like TikTok, Instagram, or Facebook is risky. Algorithms change, accounts get banned, and trends fade.
  • The Truth: Build an ecosystem that combines social media with email lists, communities, and your own platforms (like a website or app).


4. Misunderstanding Your Audience

  • The Problem: Businesses often market to who they think their audience is, rather than who they actually are.
  • The Truth: Invest time in understanding your customer deeply. Data and feedback are your best friends.


5. Fear of Selling

  • The Problem: Many entrepreneurs struggle to confidently promote their products or services, worrying they’ll come off as pushy.
  • The Truth: Selling is serving. If you believe in your product, you’re doing your audience a favor by offering it to them.

What You Need to Understand to Win


1. Focus on Micro Wins

  • Small, daily actions create momentum.
  • Example: Instead of trying to grow your TikTok to 100K followers in a month, aim for 5 meaningful connections or DMs daily.


2. The Power of Community

  • Audiences consume content; communities engage with it.
  • Build a tribe by responding to comments, hosting Q&A sessions, and creating spaces for interaction (e.g., Facebook groups, Slack, or Discord).


3. Diversify Your Presence

Platforms to Prioritize:

  • YouTube: For long-form, evergreen content.
  • LinkedIn: For B2B networking and thought leadership.
  • TikTok: For viral trends and short-form storytelling.
  • Facebook: For community building.
  • Twitter (X): For thought-provoking ideas and quick updates.
  • Actionable Tip: Start with one or two platforms where your audience is most active, then branch out strategically.


4. Invest in Personal Branding

  • People buy from people, not faceless companies.
  • Share your journey, failures, and successes authentically.
  • Inspirational Take: As Gary Vee says, “Document, don’t create.” Share your real process.

5. Understand the Importance of the Funnel

  • Top of Funnel: Platforms like TikTok and Instagram to attract attention.
  • Middle of Funnel: Nurture relationships via email or private groups.
  • Bottom of Funnel: Convert with clear offers and CTAs.

This is an example of How I Help People Set Up There 1st Online Digital Product LEARN MORE

Actionable Strategies

Build Authority Through Content

  • Share expertise consistently. Post short-form videos on TikTok, thought-leadership posts on LinkedIn, and long-form videos on YouTube.
  • Actionable Nugget: Use AI tools like ChatGPT to generate ideas, headlines, or scripts.
  • Example: Shanee Moret emphasizes the importance of storytelling in posts to build an emotional connection.

Leverage Paid Advertising Wisely

  • Test small budgets on platforms like Facebook Ads or TikTok Ads to see what resonates.
  • Retarget website visitors with personalized offers.
  • Actionable Nugget: Use tools like Canva to create ad visuals and A/B test headlines.


Engage With Your Audience Daily

  • Respond to comments, messages, and mentions.
  • Post interactive content (polls, quizzes, Q&A sessions).
  • Sabri Suby’s Tip: “The more conversations you have, the more conversions you’ll make.”

Simplify Your Offers

  • Don’t overwhelm your audience with too many options.
  • Focus on a flagship product or service and perfect its delivery.
  • Justin Alic’s Nugget: “Simplicity scales. Complexity fails.”

Overcoming Common Mindset Challenges

 1.Perfection Paralysis

  • Problem: Waiting for everything to be “perfect” before launching.
  • Solution: Adopt a test-and-learn approach. Version 1 is better than version none.


2. Fear of Failure

  • Problem: Worrying about negative feedback or mistakes.
  • Solution: Reframe failure as feedback. Each mistake is a step closer to success.


3. Comparing Yourself to Others

  • Problem: Seeing others’ highlight reels and feeling inadequate.
  • Solution: Focus on your unique journey and progress.


I want to share a few things about my story. I started in the insurance career at 27 years old. I was lost and did not know what to do. I was good at sales and management but took a few months off to clear my head before sitting down with someone one night that changed my life. I wanted to make six figures but could not find the right vehicle. So I was told that the insurance industry could be my opportunity and it was. I went to a 2 week class, passed the test within a few months got started and my first year made $110,000 at 28 years old. 


What I did was what most don't do. I blocked out others telling me their opinions who never achieved it for themselves. I worked on myself with self development. I worked late hours without someone telling me a had to.

My Succcess Formula:

  1. Set Your Goals
  2. Make Phone Calls
  3. Build Relationships and Partnerships For Profit
  4. Set Appointments
  5. Close Deals Daily

The Truth About Winning in the Next 2 Years



1. Be Relentlessly Customer-Centric 

  • Deliver value in every interaction.
  • Ask for feedback regularly and act on it.


2. Double Down on AI and Automation

  • Use tools like Jasper, Grammarly, or HubSpot to save time and scale efficiently.


3. Create Multiple Revenue Streams


Examples:

  • Online courses or memberships.
  • Physical products tied to your brand.
  • Affiliate marketing.


4. Keep Learning, But Take Action ( You have to try things to figure them out)

  • Study top performers, but don’t get stuck in learning mode.
  • Gary Vee’s Reminder: “Ideas are s*** without execution.”

Checklist for Small, Achievable Wins

✅ Post 3 pieces of content this week (e.g., a TikTok video, a LinkedIn article, and an Instagram Story).

✅ Start one meaningful conversation with a potential client or partner.

✅ Create a simple lead magnet (like an eBook or checklist) to grow your email list.

✅ Review your business metrics and identify one area to optimize.

✅ Write down your top 3 goals for the month and break them into weekly tasks.

Key Takeaways

  • The business landscape is tough, but the opportunities are abundant if you focus on consistent, intentional actions.
  • Diversify your platform presence and build meaningful relationships with your audience.
  • Don’t let perfection or fear hold you back — take small steps daily toward your bigger vision.


The next two years will reward those who focus on authenticity, customer relationships, and disciplined execution. Are you ready to take the leap?


Your Action for Today: Reply to this newsletter with ONE action you’ll take this week to grow your business. 


I will work with you in our WYP Community For FREE!!! I want to help a handful of people over the next 6 months to achieve their goals but I can only offer you the "DOOR TO OPEN"


JOIN HERE

A phone with a map on it and the words `` do what you want and do it now ''

Let’s stay accountable and grow together!


A Step-By-Step Program

To Learn How To Make $900 Passive Daily Pay

By Following a 2 Hour Work Day!

Learn The $900 Passive Daily Pay Blueprint By Just Working 2 Hours Per Day!


GET YOUR FREE BLUEPRINT AND CONNECT WITH ME HERE: GET IT NOW

A computer , tablet , phone , and laptop are sitting next to each other.

This is a short conversation with one of my business partners Ed Colomb as we talk about some basic concepts of WYP Community.

A collage of pictures showing the impact of ai on future job roles

The AI Boom: How It's Moving Faster Than You Think—and Why Trade Skills Are Still Thriving

7 April 2025
Artificial Intelligence (AI) is advancing at a breathtaking pace—far quicker than most people realize. From automating content creation and transforming customer service to driving cars and managing massive data operations, AI is reshaping industries in real time.
A woman and a robot are sitting at a table with laptops.

Adapt or Be Left Behind: The AI-Driven Future is Here

7 April 2025
For decades, businesses have relied on traditional marketing strategies, manual systems, and outdated processes. But the landscape is shifting—fast.
From invisible to unstoppable how ai can transform your idea into a thriving business

The Power of People and Systems: How to Build Success from Zero

7 April 2025
Throughout history, many of the most successful individuals have started with little to nothing—no money, no connections, and no clear path forward.
More posts
Share by: